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Wednesday, August 19, 2009

Catering Business Ideas

I know that you are trying to get your business off the ground. You have so many ideas that you want to manifest and get yourself in a position to make some great money and achieve the American dream. However, you might be stuck in a position where you need some ideas as to how you can get off running. I will be honest and let you know that if you are starting your business, depending on how far you want to go and how much money you are looking to make your first year, you will need to be patient because it may take you a while to make the type of money that you are looking for. The reason is because you will have to tweak your marketing methods as well as your business plan.
If you are going to be successful in a catering business, you have to understand your competition. Regardless how big or how small your business competitors are, you will need to know what they are doing with their menus, marketing methods as well as their customer base in the area so you can either match or hopefully create a business plan that is better than the competition. This way you will be able to separate yourself from the rest of the others. Your catering business plan should consist of a series of marketing plans that will help you get the business that you are looking for in your business. Marketing your business effectively will get you the business you're looking for, which will ultimately get you the money you want.

Tuesday, July 14, 2009

Starting A Catering Business

Putting together your management team for your catering business requires you to take stock of where your expertise really lies. The skill sets and workloads required of the sales and operations aspects of the catering business are such you will probably need, at minimum, two managers to fill these roles. Consider which you will be and then how to go about finding the other.
Sales-Side Manager
Your business must start with at least one salesperson. The sales manager will be the face the customers see most often. Just because this individual must know sales, marketing and customer service doesn't mean he or she can lack understanding of food and food service. This manager should be able to talk customers through the entire food service process, and possibly the entire event if your catering company professes to be true event planners. This person needs to be comfortable with the range of options available to customers through your company, and able to express what can be achieved for different budgets. If the sales manager does the job right, he or she does not have to be on site for every event or delivery as the clients will trust that your company's staff have the same work ethic.
Operations-Side Manager
The operations manager may be the head chef for the company or an operations manager who the head chef reports to. This manager must be concerned with all of the details that go into fulfilling a customer order, from procuring supplies and ingredients, renting event equipment, creating a workable schedule for the production process, arranging for delivery, and seeing through the close out of each order. The operations manager should be able to explain the costs of producing specific items on the menu to allow the sales manager to know how to price orders to allow for profit.